Stop letting high-margin estimates ghost you.
TradeAnvil is the AI follow-up layer that chases your dead bids, answers your missed calls, and earns your reviews, automatically. Wired into the CRM you already run, so you never lift a finger.
15-minute call. We map where your pipeline leaks on a live account. No card.
The leak
You're losing jobs you already earned.
You bid the job. You showed up. You did the walk-through. You typed up the quote at 9pm after a 14-hour day. Then silence. The crew is on a roof. Nobody is chasing the bid back, and the homeowner signs with whoever followed up second.
You are too busy on the job to chase the job back, and it costs you real money every single week.
Voicemail
Miss the call on a job and the customer just dials the next contractor.
Silence
Most estimates that go quiet never get a second touch, and that touch is where the job is won.
47%
of customers won't hire a business with fewer than 20 reviews, and 74% only trust reviews from the last three months.
BrightLocal, 2026
How it works
Four steps. Then it runs itself.
- 01
Connect
Install on your CRM.
One-click install. TradeAnvil bootstraps custom fields, pipelines, and webhooks for you. Zero copy-paste.
- 02
Listen
We watch for the moments that cost you.
Missed calls, stale bids, completed jobs without a review request. TradeAnvil sees the trigger in your CRM in real time.
- 03
Draft
AI writes the follow-up in your voice.
Personalized from the opportunity context: what was bid, the customer's name, the job site. You review or auto-approve.
- 04
Send and log
Out the door, straight back into your CRM.
Voice call, SMS, or email. Outcome lands as a Note plus custom field plus pipeline stage move. Everything stays in one place.
Works with your stack
Runs on the CRM you already have.
The follow-up engine is the product. It sits on top of whatever holds your pipeline and writes every outcome back where your team already looks. You change nothing about how you run jobs.
Your CRM
We connect to the big ones over their API and run the follow-up on top.
- Keep the system your team already knows
- We integrate over the API and write results back
- Your pipelines, contacts, and reporting stay put
- Others supported on request
TradeAnvil CRM (add-on)
No CRM yet? We hand you a contractor-built one as a low-cost add-on.
- For crews running on spreadsheets or a notepad
- White-labeled to your brand
- Fastest setup, lowest onboarding cost
- Add it to any tier
Not sure if we connect to yours? Ask on the call. We add CRMs on request.
What it's worth
Priced to the pipeline it protects.
No off-the-shelf seat pricing. A big outfit and a one-truck operation do not have the same money on the line, so they should not pay the same. We scope your plan to the revenue we recover, set it on the audit call, and you keep every dollar above it.
Three tiers, one ladder. Hammer wins back your dead bids. Furnace adds AI voice and reviews to hand you your time. Full Forge puts a team and custom automations behind the whole operation.
1 bid
One recovered commercial estimate can cover a full year of TradeAnvil. Most crews leave several on the table every month.
Thousands
in earned bids slips out of the average pipeline every month when nobody follows up. That is what we go after.
24/7
Every missed call answered, every stale bid chased, every finished job asked for a review. While you stay on the tools.
It pays for itself, guaranteed.
We put it in writing. TradeAnvil wins back the dead opportunities in your pipeline and earns more than it costs within your first 90 days, or we keep working at no extra cost until it does.
Built for crews like yours
Contractors running it on their pipeline today.
“Three weeks in we recovered a $34k commercial reroof that I'd written off. The AI sent a follow-up I would've written myself, if I'd remembered.”
Mike R.
Owner, Sterling Roofing, Tampa FL
“Missed-call AI books the after-hours stuff while I'm sleeping. Used to lose those leads to whoever called back first.”
Dani T.
Co-owner, Crosshaul HVAC, Phoenix AZ
“Looks like part of our pipeline. My team didn't have to learn anything new. That's the win.”
Carlos M.
Ops, Northbend Remodel, Denver CO
Quotes from beta contractors. Names changed on request.
Contractor follow-up, answered
The questions every contractor is Googling.
Straight answers on follow-up, lost bids, and missed calls. The same problems TradeAnvil solves on autopilot.
FAQ
Questions worth answering before you book.
Every voicemail is a job that didn't happen.
Book your free revenue leak audit. In 15 minutes we map where your pipeline is bleeding, on a live account, with your numbers in mind.